Filling a glass of water when you’re thirsty feels great. The first sip and the immediate refreshment feels even better. We used the sound of waterfalls, creeks, rivers and the ocean to reach the same level of refreshment, just by watching (and hearing) this advert. Orangefit Clear Protein One of the best things in life […]

https://vimeo.com/693147031 There are three different groups in this story: the yellow cup, the white cups and plates and the new colorful cups and plates. We gave them distinct sound characteristics: the white cups sounding very light and the new cups and plates much deeper and darker. Our smallest cup falls nicely in between, being the […]